Company: Burger King Holdings, Inc, BKC

Price: 18.88

Change: 14.77%

Volume: 18,791,707

NEW YORK/LOS ANGELES (CRWENEWSWIRE) Sept. 1, 2010 - Burger King Holdings Inc (NYSE:BKC) is in advanced talks to sell itself to investment firm 3G Capital, the New York Times reported on Wednesday, boosting shares more than 16 percent .

3G could not immediately be reached and a Burger King spokesman declined comment.

The second-biggest U.S. hamburger chain has underperformed rivals like McDonald’s Corp (NYSE:MCD) as its key customer base of young men has been hit harder by unemployment in the past two years.

That group has suffered massive job losses in industries like construction and manufacturing.

The company, which has a market capitalization of about $2.3 billion, debuted as a public company in May 2006 with an initial share price of $17.

Shares were up 15 percent to $18.92 in midday trading.

Famed for its flame-broiled Whopper, Burger King had previously been owned by private equity firms, which still hold a stake in the company. TPG, Bain Capital and Goldman Sachs purchased Burger King from British beverage company Diageo (LSE:DGE.L) in 2002 for about $1.5 billion.

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Tags:

3G Capital |  BKC |  Burger King Holdings |  Inc. |  investment firm |  U.S. hamburger chain |  Whopper