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EQ Labs Spokeswoman Vanessa Rousso Appears on ABC Television Promoting EQ Labs Energy Tablet

EQ Labs, Inc. (Pink Sheets:EQLB) will launch a nationwide promotion at the Las Vegas Boulevard location of Walgreens on Labor Day weekend. The promotion, which will begin on Labor Day weekend, will allow one lucky purchaser of the EQ Smart Energy Drink to receive a free personal poker seminar from poker celebrity Vanessa Rousso. Ms. Rousso has an international reputation as one of the best poker players in the world.

Another lucky winner will receive a personal thrill ride from champion Baja racer, T.J. Flores, later this year. T.J. and the LVDC Race Team, based out of Las Vegas, NV, are the 2008 Over all Off-road Champs and the winner of the 2008 and 2009 Mint 400. The company intends to add at least one additional celebrity to the promotion on Labor Day weekend.

The Company will use this promotion to begin a national rollout of its energy drink in additional Walgreens stores. In addition to Walgreens, EQ Energy drink is sold at Best Buy, 7-Eleven, and other leading retailers.

EQ Labs is engaged in the development, marketing and sale of EQ (”The Smart Energy Drink”). EQ is an effervescent tablet that can be dissolved in any beverage to provide instant energy, consisting of a blend of essential vitamins, Gingko Biloba, and less caffeine than a cup of coffee.

About EQ Labs, Inc.

EQ Labs is engaged in the development, marketing and sale of EQ (”The Smart Energy Drink”). EQ is an effervescent tablet that can be dissolved in any beverage to provide instant energy. Consisting of a blend of essential vitamins, Gingko Biloba, and less caffeine than a cup of coffee. EQ is currently sold at Best Buy, 7-Eleven, Walgreens and other leading retailers.

http://www.drinkeq.com/

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Vitacost.com, Inc. Announces Executive Management Change

Vitacost.com, Inc. (NASDAQ: VITC), a leading online retailer and direct marketer of health and wellness products, announced that the Company and Ira P. Kerker have mutually agreed to the separation of his employment as Vitacost’s Chief Executive Officer, effective immediately. Mr. Kerker also resigned as a director of Vitacost, effective immediately. The Board of Directors has named Jeffrey J. Horowitz as the Company’s interim Chief Executive Officer.

As previously announced, Mr. Horowitz was appointed to Vitacost’s Board on August 3, 2010 and agreed to provide consulting services to the company. He has since been actively engaged in the Company’s strategic review of operations. Mr. Horowitz founded Vitamin Shoppe, Inc. in 1977 and oversaw the retail expansion from one store in 1977 to over 200 stores in 11 states. In addition, Mr. Horowitz greatly expanded Vitamin Shoppe’s online presence beginning in 1998 with the launch of VitaminShoppe.com.

Vitacost.com, Inc. is a leading online retailer and direct marketer of health and wellness products, including dietary supplements such as vitamins, minerals, herbs or other botanicals, amino acids and metabolites, as well as cosmetics, organic body and personal care products, sports nutrition and health foods. Vitacost.com, Inc. sells these products directly to consumers through its website, as well as through its catalogs.

www.vitacost.com

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National Beverage Corp. Reports FIZZ Solid Gains

National Beverage Corp. (NASDAQ: FIZZ) recently released its financial results. “Our fourth quarter and solid year’s performance is a testament to National’s dedicated focus,” stated Nick A. Caporella, Chairman and Chief Executive Officer.

For fiscal year ended May 1, 2010:

• Sales increased to $593.5 million.
• A 33% increase in net income to $32.9 million, or $.71 per share.

• EBITDA/Sales Target of 11%
• Cash grew to $68.6 million.
• Innovation – Infinitum!

*EBITDA = Earnings Before Interest, Taxes, Depreciation and Amortization

For the fourth quarter, sales grew to $149.6 million and net income increased 34% to $9.2 million, or $.20 per share.

“While smaller than our peers – National has a profound advantage! Our size gives us Agility – Passionate Focus and Innovation par excellence! ‘Extra, Extra’ . . . is being quite fortunate to own the nation’s most recognized value brands – well, ‘It don’t get better than that!’ to quote Yogi Berra,” continued Caporella.

“’The beverage business in North America has changed substantially over the last decade or two,’ stated Indra Nooyi, CEO of PepsiCo, in her Warren Buffet debate, and she is so – right! We, National Beverage, could be the ultimate model that the soft-drink giants would hope to reshape themselves into,” continued Caporella.

National Beverage Corp. develops, manufactures, markets, and distributes various beverage products in the United States. It offers a selection of flavored soft drinks, juices and other specialty beverages, sparkling waters, energy drinks, and nutritionally-enhanced waters. The company provides its soft drink products under the Shasta and Faygo names.

It also offers juice and juice-based products under Everfresh, Home Juice, and Mr. Pure names; flavored, sparkling, and spring water products under LaCroix, Crystal Bay, and ClearFruit names; and nutritionally-enhanced waters under ASante name.

http://www.nbcfiz.com

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Energy Drink |  EQ Energy Team |  EQ Labs Inc |  EQLB.PK |  essential vitamins |  FIZZ |  NASDAQ:FIZZ |  NASDAQ:VITC |  National Beverage Corp. |  PINK:EQLB |  vitacost.com |  VITC